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What is 1 of the main reasons for Amazon's success
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It's abillity to take advantage of economies of scale, thereby providing more units of a (G/S) at a cheaper price
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Firm
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An organization that combines inputs to produce outputs
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What makes a firm successful
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The outputs they produce must be more valuable than the inputs they are made of
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Private enterprise
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business ownership by private people
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Production
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The process of creating (G/S), by combining inputs
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What are 3 major decisions every firm must make
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1) What (G/S) to produce
2) How much of a (G/S) to produce
3) What price to charge
2) How much of a (G/S) to produce
3) What price to charge
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What are the 4 market structures, that determines how competitive a firm will be
answer
1) Perfect Competition: Many firms selling same (G/S)
2) Monopolistic Competition: Many firms selling same, but not identical (G/S)
3) Oligopoly: A few firms selling same, or identical (G/S)
4) Monopoly: 1 firm selling (G/S) w/ no competition
2) Monopolistic Competition: Many firms selling same, but not identical (G/S)
3) Oligopoly: A few firms selling same, or identical (G/S)
4) Monopoly: 1 firm selling (G/S) w/ no competition
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What is the goal of most firms
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To earn a profit
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What is profit
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total revenue - total cost
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What is revenue?
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Income generated from selling (G/S)
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What is the formula for total revenue
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Price x Quantity sold
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What determines revenue
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Consumer demand for (G/S)
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What is total cost
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How much it cost a firm to (Produce & Sell) a (G/S), or explicit + implicit cost = total cost
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What are the 2 main factors of cost of a (G/S)
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1) The total amount of inputs needed to produce (G/S), including labor, raw materials, physical capital, etc.
2) Cost of inputs
2) Cost of inputs
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Explicit Cost
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Out of pocket direct payments, eg. rent, wages
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Implicit Cost
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The opp. cost of using resources firms already owns, eg. owners working & not being paid, or depreciation of goods, material, equip. etc already owned by firm
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What are the 2 types of profit
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1) Accounting Profit: $ brought in - $ paid out, or total revenue - explicit cost
2) Economic Profit: Includes (Explicit & Implicit) cost, or total revenue- total cost
2) Economic Profit: Includes (Explicit & Implicit) cost, or total revenue- total cost
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Why is it important to know the difference b/t the 2 types of profit
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B/c income tax is paid on acct. profit, while success of firm is based on econ. profit
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What are the 5 inputs used in the production process
answer
1) Natural Resources, eg. land, raw materials
2) Labor
3) Physical Capital, eg. machines, equip., buildings, etc
4) Entrepreneurship, eg. person who starts & makes all decisions on how biz is run
2) Labor
3) Physical Capital, eg. machines, equip., buildings, etc
4) Entrepreneurship, eg. person who starts & makes all decisions on how biz is run
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Production function
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Equation that shows max. outputs that can be produced w/ given amount of inputs, aka shows a relationship b/t inputs & outputs
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What are the 2 types of inputs
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1) Fixed Inputs: Factors that can't be easily increased or decreased in short amount of time, eg. office rent
2) Variable Inputs: Factors that can be easily increased or decreased in short amount of time, eg. price of inputs, including labor, raw materials, etc.
2) Variable Inputs: Factors that can be easily increased or decreased in short amount of time, eg. price of inputs, including labor, raw materials, etc.
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What is the difference b/t short & long run production
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1) Short Run Production: A period of time where at least some factors are (Fixed), eg. rent on office space
2) Long Run Production: A period of time where at least some factors are (Variable), eg. price of inputs
2) Long Run Production: A period of time where at least some factors are (Variable), eg. price of inputs
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Marginal product
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Additional output of 1 more worker
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What happens w/ (MP) in the short run
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It increases production, but if you continue (MP) starts to diminish
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Law of Diminishing Marginal Product
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The rule that hiring additional help for a specific job at some point will result in diminishing (MP)
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What is associated w/ every factor of production input
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A factor payment, or cost involved in producing (G/S), eg. price of inputs, rent, wages, interest & dividends, & profit, which is paid to entrepreneur after all other cost are paid
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What are the 2 types of inputs costs
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1) Fixed cost: Cost of inputs that don't change in short run, or due to level of production, eg. physical capital, rent, equip, etc.
2) Variable Cost: Cost of inputs that vary, eg. labor, price of inputs
2) Variable Cost: Cost of inputs that vary, eg. labor, price of inputs
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What happens to fixed cost if there is zero production, what happens as production increases
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Fixed cost would stay the same, but as production increases variable cost are added to fixed cost
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What is the only way to increase or decrease outputs
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By increasing or decreasing variable cost, eg. if you want to produce more goods increase labor
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Total cost
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the sum of fixed and variable costs
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Average total cost
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total cost divided by the quantity of output produced, usually results in U-shaped curve
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Marginal cost, what is its shape
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the additional cost of producing one more unit of output, usually upward sloping
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Average variable cost
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variable cost divided by the quantity of output produced
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Where is (AVC) found, what is its shape
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Below (ATC), U-shaped, or upward sloping
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What must happen for a firm to earn a profit
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Whatever the firms quan. of production is, total revenue must be more than total cost
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What is another name for fixed cost
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Sunk cost, or cost already spent that you can't get back
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What do variable cost allow you to do
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It allows for some flexibility if needed, variable cost can be cut fixed cost can't be cut
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Average profit, aka profit margin
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profit divided by the quantity of output produced
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What does average cost tell a firm
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If firm can make a profit given current price in market
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What determines if avg. profits are pos. or neg.
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1) If market price is greater than (AC), avg. profits will be pos.
2) If market price is less than (AC), avg. profits will be neg.
2) If market price is less than (AC), avg. profits will be neg.
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What are all factors in the long run
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They are all variable, including capital
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Production technologies, what does it help w/
answer
Different ways of combining inputs to produce output, it helps plan for the long run
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What happens if firms don't plan for the long run
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If firms don't find ways to produce (G/S) more efficiently, they may loose sales to those who do
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What makes warehouse stores like Walmart or Costco's successful
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They take advantage of (Econ. of Scales), which is larger scale of production leads to lower avg. cost per unit
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Describe the Long Run Avg. cost curve, or (LRAC) curve
answer
1) Shows lowest possible avg. cost of production
2) Allows all inputs to production to vary
2) Allows all inputs to production to vary
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What does long run production show us
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B/c all factors are variable, it shows most efficient way to produce at any level
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Describe the (Long Run Avg. cost curve) or (LRAC) curve
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Curve that shows lowest avg. cost to produce a certain amount of (G/S), when fixed cost vary, lies at bottom of (SRAC) curves
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Describe the (SRAC) curve
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Shows total of avg. fixed cost & the avg. variable cost
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Constant returns to scale
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When increasing all inputs proportionately doesn't change avg. cost of production
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Diseconomies of scale
answer
The (LRAC) of producing each unit increases as total output increases
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What can happen to a firm if it grows to big
answer
It can b/c difficult to manage, which leads to inefficiencies
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What can the shape of a (LRAC) curve tell us
answer
1) How many firms will compete in an industry
2) Does firms have many different sizes, or are all the same size
2) Does firms have many different sizes, or are all the same size
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What does it tell us when a (LRAC) curve has a clear minimum point, what happens to firms at minimum point, what is the shape of curve
answer
Any firm producing more or less than at minimum point will have higher cost, firms producing at minimum point produce at (Lower Avg. Cost)