question
_________________________ refers to the additional revenue gained from selling one more unit.
answer
marginal revenue
question
In the [a], if profits are not possible, the perfectly competitive firm will seek out the quantity of output where [b].
answer
Short run, losses are lowest
question
Under perfect competition, any profit-maximizing producer faces a market price equal to its
answer
marginal costs
question
The term ______________________ refers to a firm operating in a perfectly competitive market that must take the prevailing market price for its product.
answer
price taker
question
It is said that in a perfectly competitive market, raising the price of a firm's product from the prevailing market price of $179.00 to $199.00,
answer
could likely result in a notable loss of sales to competitors
question
If a perfectly competitive firm is a price taker, then
answer
pressure from competing firms will force acceptance of the prevailing market price.
question
In a free market economy, firms operating in a perfectly competitive industry are said to have only one major choice to make. Which of the following correctly sets out that choice?
answer
what quantity to produce
question
When a business adopts a strategy of reducing and/or discontinuing production in response to a sustained pattern of losses, it is:
answer
preparing to exit operations.
question
If a firm's revenues do not cover its average variable costs, then that firm has reached its ______________________ point.
answer
shutdown
question
Why are some producers forced to sell their products at the prevailing market price?
answer
high degree of similarity to competitor's products
question
Profit
answer
the difference between total revenue and total cost
question
Perfect Competition
answer
1. Many firms compete for consumer purchases
2. The products of each firm are identical
3. Low entry/exit barriers
4. Price takers
- Firms only choose HOW MUCH to produce
2. The products of each firm are identical
3. Low entry/exit barriers
4. Price takers
- Firms only choose HOW MUCH to produce
question
Profit Maximization Rule
answer
For all firms, no matter the competitive market structure, a firm will maximize profit for a given level of quantity where Marginal Revenue = Marginal cost (MR = MC)