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Name the three kinds of markets
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Competitive market
Imperfect competition (monopolistic competition. Oligopoly.)
Monopoly
Imperfect competition (monopolistic competition. Oligopoly.)
Monopoly
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Firm
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An entity that produces/sells a good or service. The decisions are centralized.
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The goal of the firm is
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maximize profit
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Profit is
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total revenue minus total cost
TR - TC
TR - TC
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Three questions every firm must consider
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1. What price do you charge?
2. What quantity do you produce?
3. When do you enter/exit the market?
2. What quantity do you produce?
3. When do you enter/exit the market?
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Characters of a competitive market
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1. Many buyers and many sellers
2. Similar products (homogenous)
3. Firms can freely enter and exit the marker
2. Similar products (homogenous)
3. Firms can freely enter and exit the marker
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In a competitive market, what price do you charge?
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To maximize profit, charge the market price.
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In a competitive market, what quantity do you produce?
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Produce where marginal revenue = marginal cost
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production function
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Represents the process of turning inputs into outputs.
q = f(inputs)
f is the production function
Inputs is labor, capital(machines. Buildings).
q = f(inputs)
f is the production function
Inputs is labor, capital(machines. Buildings).
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Marginal Product (MP)
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the change in quantity of output due to an increase in one of its inputs.
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marginal product of labor
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MPL = change in quantity(output) / change in labor
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Two properties of marginal product
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1. Typically there is an initial increase
2. There eventually is a decrease. (DMP)
2. There eventually is a decrease. (DMP)
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The marginal product of labor shows...
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Diminishing marginal product
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Diminishing marginal product
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the property whereby the marginal product of an input declines as the quantity of the input increases
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Two types of production cost
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Explicit costs and implicit costs
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explicit costs
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costs that require an outlay of money by the firm
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implicit costs
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Costs that do not require an outlay of money by the firm (opportunity cost)
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two types of profit
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accounting and economic
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accounting profit
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total revenue - explicit costs
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economic profit
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total revenue - (explicit costs + implicit costs)
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Economic profit can never...
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Exceed accounting profit
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Fixed Cost (FC)
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cost that does not vary with output (factory, machines. Salary workers).
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Variable Cost (VC)
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cost that varies as output varies (raw materials. Utilities. Hourly workers.)
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Total Cost (TC)
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total fixed costs plus total variable costs
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Two questions to consider about costs
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1. On average how much does it cost to produce a unit of output? (average)
2. How do costs change if you produce an additional unit of output? (Marginal)
2. How do costs change if you produce an additional unit of output? (Marginal)
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Average Fixed Cost (AFC)
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fixed cost divided by the quantity of output
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Average Variable Cost (AVC)
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variable cost divided by the quantity of output
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Average Total Cost (ATC)
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total costs divided by quantity of output
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Marginal Cost (MC)
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the change in total costs divided by the change in quantity of output
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AFC is ... (trend)
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Always declining as output increases
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AVC is... (trend)
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Initially decreasing, but eventually increases because of DMP
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ATC is... (trend)
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Influenced by both AFC + AVC
Initially decreases but eventually increases because of DMP
Initially decreases but eventually increases because of DMP
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MC is... (trend)
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Initially decreases but eventually increases because DMP
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Types of inputs
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fixed and variable
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short run, at least one of your ____ is fixes
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inputs
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fixed costs become what in the long run?
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variable costs
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economics of scale
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when long-run average total cost declines as output increases
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constants returns to scale
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When the long run ATC is constant as output increases
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Disecomonies of scale
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When the LR ATC increases as output increases
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Total Revenue (TR)
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Price x Quantity
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Two questions when considering revenue
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1. On average what is the change in revenue received for a typical unit of output? (average)
2. What is the change in revenue if we increase production? (Marginal)
2. What is the change in revenue if we increase production? (Marginal)
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Average Revenue (AR)
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TR/q
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heyo
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hi
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Marginal Revenue (MR)
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change in TR/change in Q
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The quantity of output that maximizes profit satisfies the condition
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MR = MC
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Specifically for competitive markets, price...
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P = MC (produce at MC)
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Another profit equation
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Profit = (P - ATC) * q
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Two types of production stops
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Shutdown decision (short run. Still pay fixed costs)
Exit decision (long run. All costs are variable)
Exit decision (long run. All costs are variable)
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Sunk costs are
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costs that have already been incurred and cannot be recovered
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Shutdown if (short run):
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TR/q < VC/q
P<AVC
P<AVC
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The SR supply curve for the competitive firm is
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The MC curve
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In the long run, exit If
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TR < TC
P < ATC
P < ATC
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In the long run, economic profit...
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Will be 0 because firms enter and exit freely.
And price will be equal to the ATC
And price will be equal to the ATC
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The efficient scale is when
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The quantity that minimizes ATC in the long run (where costs are the lowest is the most efficient).
P = MR. ATC intersects it all at q and MC
P = MR. ATC intersects it all at q and MC
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long-run supply curve
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Is almost perfectly elastic
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Three things about monopoly
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1. A sole seller of a product with no close substitutes
2. Firm not a price taker they are price setters
3. Marker power
2. Firm not a price taker they are price setters
3. Marker power
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Causes of monopoly
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Some barrier to entry
1. Monopoly resources
2. Government created monopoly
3. Natural monopoly's
1. Monopoly resources
2. Government created monopoly
3. Natural monopoly's
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monopoly resources
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A key resource is owned by a single firm
Rare
Rare
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Government created monopolies
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the government gives a single firm the exclusive right to produce some good or services
Incentivize research
Incentivize research
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natural monopolies
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a single firm can produce output at a lower cost than can a large number of producers
Economy of scale
Economy of scale
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types of monopolies (price)
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Single price monopoly
Price discriminating monopoly
Price discriminating monopoly
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single-price monopoly
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charges the same price to all customers
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price-discriminating monopoly
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The firm is able to differentiate between buyers and charge different prices.
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In a single price monopoly, the firm faces...
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the entire market demand. It acts as a constraint on the monopoly (and on price).
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In a single price monopoly, the quantity and price decisions...
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are made jointly
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Marginal revenue in a single price monopoly
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- MR is less than price
- MR is decreasing as q increases.
- MR is decreasing faster than price.
- MR is decreasing as q increases.
- MR is decreasing faster than price.
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price effect
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the amount of profit that falls when one more quantity is produced and price goes down (because price goes down for everything).
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output effect
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the amount revenue increases when one more unit is sold at a lower price.
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That quantity that maximizes profit for the monopolist satisfies....
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MR = MC
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profit on the graph...
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is above ATC but below the price line.
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do monopolists sell the efficient amount?
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No
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Do monopolists make a profit?
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Yes, because other firms don't enter the market.
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Government responses to monopoly
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- Anti-trust(monopoly) policy
- price regulation
- price regulation
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Are monopolies bad?
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There is a tradeoff:
economies of scale versus DWL
innovation vs. DWL
economies of scale versus DWL
innovation vs. DWL
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Rent-seeking is
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- trying to gain market power through political power
- using the legal system to create barriers to entry
- bootleggin + baptist arguments
- using the legal system to create barriers to entry
- bootleggin + baptist arguments
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What is monopolistic competition?
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many companies selling similar but not identical products
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Characteristics of monopolistic competition
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1. Many firms
2. Product differentiation
3. Free entry and exit
2. Product differentiation
3. Free entry and exit
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Who has market power in Monopolstic Competition?
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all firms have a little bit of market power
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the demand curve for monopolistic competition is
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downward sloping
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In monopolistic competition quantity and price decisions are made...
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jointly
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In monopolstic competition, choose a quantity to maximize profit that satisfies...
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MR = MC
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in Mono-comp, MR is and is not...
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is (acts likes) the MR from a monopoly
and is not price
and is not price
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Monopolistic markup
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is the space between MC and price (their profit)
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In mono- comp, the q is
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quantity just for this firms product, not the entire market.
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In mono-comp, there is DWL from
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unrealized gains from trade
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long run equilibrium in monopolistic competition
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Potential firms see the SR profit and enter. Existing firms loose customers. Demand decreases, price declines to ATC, profit goes to 0.
The demand curve shifting downwards until it is tangent to the ATC cost.
P=ATC
profit = 0
The demand curve shifting downwards until it is tangent to the ATC cost.
P=ATC
profit = 0
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the efficient scale (LR mono comp)
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is where ATC is minimized in the LR
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Price discrimination
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the ability to change different price to different consumers for the same product.
to charge a price that is closer to a buyers WTP.
need market power.
to charge a price that is closer to a buyers WTP.
need market power.
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2 requirements for price discrimination
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1. be able to separate buyers based on WTP
2. prevent arbitrage (buying low + selling high)
2. prevent arbitrage (buying low + selling high)
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first degree price discrimination
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(perfect price discrimination)
occurs when a firm charges each buyer exactly his or her willingness to pay
it's efficient because no DWL - but consumer surplus is 0
occurs when a firm charges each buyer exactly his or her willingness to pay
it's efficient because no DWL - but consumer surplus is 0
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Imperfect Price Discrimination
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Groups of consumers are charged different prices
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second degree price discrimination
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groups buyers into categories based on characteristics of the purchase.
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third degree price discrimination
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group buyers into categories based on characteristics of the buyer.
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Specific types of price discrimination include:
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Tying
Bundling
Bundling
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Tying is
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in order to use one good, you must also purchase a second good by the same company
reveals WTP through use of variable good
reveals WTP through use of variable good
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Bundling
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purchases must be made together, in a bundle
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Goals (*)
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all: to max profit
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# of firms (*)
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perfect: many
mono-comp: many
mono: one
mono-comp: many
mono: one
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products (*)
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perfect: identical
mono-comp: differentiated
mono: unique
mono-comp: differentiated
mono: unique
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barriers to entry? (*)
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perfect: no
mono-comp: no
mono: yes
mono-comp: no
mono: yes
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price takers? (*)
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perfect: yes
mono-comp: no
mono: no
mono-comp: no
mono: no
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MR (*)
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perfect: MR=P(MR)
mono-comp: MR<P
mono: MR<P
mono-comp: MR<P
mono: MR<P
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LR profit (*)
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perfect: no
mono-comp: no
mono: yes (because barriers to entry)
mono-comp: no
mono: yes (because barriers to entry)
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Maximization rule? (*)
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perfect: MR=MC
mono-comp: MR=Mc
mono: MR=MC
mono-comp: MR=Mc
mono: MR=MC
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markup? (*)
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perfect: no
mono-comp: yes
mono: yes
mono-comp: yes
mono: yes
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SR profit (*)
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perfect: yes
mono-comp: yes
mono: yes
mono-comp: yes
mono: yes
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efficient? (*)
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perfect: yes
mono-comp: no
mono: no
mono-comp: no
mono: no
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minimize ATC? (*)
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perfect: yes
mono-comp: no
mono: no
mono-comp: no
mono: no