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Costs of competition - 3 questions to ask
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what price should be set for product?
what quantity should be produced?
when to enter/exit industry?
what quantity should be produced?
when to enter/exit industry?
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Costs of competition - 3 questions to ask- answer depends on
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industry type
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3 kinds of industries
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competitive
monopoly
oligopoly
monopoly
oligopoly
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competitive industry
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when firms don't have much influence over price of their products
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competitive industry
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product is similar among sellers
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competitive industry
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or many buyers/sellers
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competitive industry
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homogenous product across states
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homogeneous
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of the same kind
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result of competitive industry
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business firms have very little control over price of product
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competitive firms are called
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price takers
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what determines price?
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market supply and demand
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competitive firms
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accept given price
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competitive firms
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can sell all it wants at the market price
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competitive firms
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have a perfectly elastic demand firm
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competitive firms have a perfectly elastic demand firm because:
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increasing/decreasing amt that it sells doesn't change the price
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to answer questions about cost and profit we need to know
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producers objective
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profit =
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TR-TC
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TR =
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P x Q
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TC =
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cost of producing a given quantity of a product
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total costs include
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both explicit and implicit costs
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explicit costs
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input costs that require an outlay of money by the firm
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implicit costs
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input costs that do not require an outlay of money by the firm
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accounting profit
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revenue - expenses
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economic profit
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total revenue minus total cost, including both explicit and implicit costs
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maximizing profits
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find the quantity for which the difference between TR and TC as large as possible
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Marginal cost
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the cost of producing one more unit of a good
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Marginal revenue
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the additional income from selling one more unit of a good; sometimes equal to price
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to maximize profit
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produce all units for which MR>MC
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to maximize profit
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last unit produced = (MR=MC)
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In a competitive industry, what is MR?
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(PxQ)+(Px1)
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Profit =
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TR-TC
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total revenue =
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P*Q
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Marginal revenue
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change in total revenue / change in quantity
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marginal cost
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change in total cost / change in quantity
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AC =
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TC/Q
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Profit =
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(P-AC) x Q
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Average cost
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TC/Q
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entry
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new business enters industry
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shut down
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stop producing
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exit
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permanently leaving industry
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long run
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time within which all desired entry or exit has occurred
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short run
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time before entry or exit has occurred
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TFC
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production costs that DO NOT vary with output
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TVC
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production costs that vary with output
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when firms maximize profit they enter when
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economic profits are >0
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when firms maximize profit they exit when
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economic profits are <0
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when economic profits = 0:
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profits are equivalent to the accounting profits sufficient to cover the opportunity cost of the capital for the firm
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0 economic profit
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normal profit
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in the long run firms leave when there is
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negative profit
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in the short run exits ____________ occur immediately
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usually cannot
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whether firms are producing or not,
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they must pay fixed costs
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if profits are negative BUT TR>TC...
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the firm should continue producing until it can leave
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if profits are negative AND TR<TC...
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firms should shut down
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whatever your cost is when output is 0,
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is your fixed cost
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TVC =
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TC-TFC
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If profit is negative at Q*
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keep producing at Q* but leave ASAP
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If P < min AVC
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firm will shut down
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If ATC>p>AVC
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Economic loss; Produce in short run
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If ATC>P
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profit is negative
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If P>AVC
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firm is covering part of the cost
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If P > ATC
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the firm is making a profit
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AVC=
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last TC - first TC/Q