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Which of the following is a characteristic of monopolistic competition?
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Many firms
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When measuring industry concentration, the concentration ratio is the proportion of total industry _____ (one word) produced by the four largest firms in an industry.
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sales
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A common measure used to calculate industry concentration is
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the concentration ratio.
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Concentration ratios tend to be low in _______ and high in _______.
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monopolistic competition; oligopolies
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The "monopoly" dimension of monopolistic competition is that each firm
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has some control over price.
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In monopolistic competition, many firms produce similar goods or services, but each maintains some independent control of its own
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price
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When measuring industry concentration, the ______ is the proportion of total industry output produced for by largest firms in the industry (usually the four largest).
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concentration ratio
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Suppose an industry has ten firms. Three of the firms produce 200 units of output each, one produces 150 units, two of the firms produce 75 units each, and four of the firms produce 25 units each. The four-firm concentration ratio for this industry equals ______.
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75 percent
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Concentration ratios tend to be _______ in monopolistic competition and _______ in oligopolies.
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low; high
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_______ refers to the ability to alter the market price of a good or service.
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Market power
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Industry concentration measures the extent to which
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the largest firms account for industry output.
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Firms with market power are firms with:
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downward-sloping demand curves
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In monopolistically competitive industries ______.
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firms feel independent of one another, allowing them to determine their own price without considering the possible reactions by rival firms
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Entry to and exit from monopolistically competitive industries is ______.
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relatively easy
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Product differentiation refers to ______ that make one product different from competing products in the market.
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features
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Firms with downward-sloping _____ (demand/supply) curves have some market control.
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demand
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The notion that a firm must consider the reactions of its rivals before it undertakes an action is _____ monopolistic competition.
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absent from
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A characteristic of monopolistic competition is the presence of _______ barriers to entry.
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low
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If the four largest firms in an industry produce 20, 10, 7, and 3 units of output, respectively, and total industry output is 100, then the four-firm concentration ratio equals _____ percent.
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40
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Which term refers to features that make one product different from competing products in the same market?
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Product differentiation
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The demand curve for a monopolistically competitive firm is ______.
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downward sloping
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In monopolistically competitive industries, firms feel independent of one another, allowing them to determine their own price without considering the possible reactions by rival firms. This means that their demand curve will ______.
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be smooth with no kinks
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Compared with oligopoly and monopoly, entry of new firms into monopolistically competitive industries is ______.
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relatively easy
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Because the products of monopolistically competitive firms are similar but not identical, the demand curve facing each firm is highly
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elastic
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Monopolistically competitive firms try to create brand loyalty in order to make their demand curve more price-elastic.
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False
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A high cross-price elasticity implies that a product's brand loyalty is relatively
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weak
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Which of the following correctly describes the difference between products under perfect competition versus products under monopolistic competition?
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Standardized products are sold in perfect competition but differentiated products are sold in monopolistic competition.
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Which of the following industry structures turns out variations of a particular product?
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Monopolistically competitive firms
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If a firm is able to establish brand loyalty, its consumers are _____ likely to switch brands when price is increased.
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less
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In the short run, monopolistically competitive firms maximize profits or minimize losses by producing the output level where
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marginal revenue equals marginal cost.
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Brand loyalty implies high cross-price elasticity of demand.
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False
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A price increase made by a monopolistically competitive firm results in the loss of _____ customers.
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some
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The selection of the short-run rate of output with existing plants and equipment is known as the short-run _____ decision.
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production
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Which of the following is not an example of product differentiation?
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Some stores may charge different prices.
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Monopolistically competitive firms try to create brand loyalty in order to
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make their demand curve less price-elastic.
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If a monopolistically competitive firm is producing where its marginal revenue is less than its marginal cost, then the firm ______.
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should produce less output to increase profits or reduce losses
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Surveys suggest that brand loyalty is particularly high for (select all that apply) ______.
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cigarettes
toothpaste
toothpaste
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The selection of the short-run rate of output with existing plants and equipment is known as the
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production decision.
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Economic profit is the difference between ______.
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total revenues and total economic costs
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In monopolistic competition, if profits exist, firms:
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enter the market
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Brand loyalty implies:
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low cross-price elasticity of demand
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If firms enter a monopolistically competitive industry, industry cost curves _____ and the demand curves facing individual firms _____.
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shift to the right; shift to the left
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True or false: In the long run, there are no economic profits in monopolistic competition.
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True
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_____ profit is the difference between total revenues and total economic costs.
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Economic
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In monopolistic competition, if profits exist, firms will _____ (enter/exit) the market.
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enter
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Productive efficiency in monopolistically competitive markets does not occur in the long run because firms set the price ______.
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on the demand curve where MR = MC to maximize economic profit, making output less than optimal from society's perspective
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If firms enter a monopolistically competitive industry, industry cost curves shift to the _____ (left/right) and demand curves facing individual firms shift to the _____ (left/right).
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right
left
left
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Managers can identify excess capacity by measuring the gap between
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the minimum average total cost output and the profit-maximizing output.
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In long-run equilibrium, monopolistically competitive firms ______.
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will just break even and will make no economic profit
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Which two of the following are the result of monopolistic competition?
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production inefficiency
allocative inefficiency
allocative inefficiency
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In long-run equilibrium, a monopolistically competitive industry isn't producing at minimum ______ cost.
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average
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Imperfectly competitive firms engage primarily in _____ (price/nonprice) competition.
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nonprice
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Which of the following best exemplifies a firm with excess capacity?
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A fast-food restaurant where customers never have to wait to place an order.
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The most prominent form of nonprice competition is
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advertising
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Competition on the basis of price is most evident in _____ industries.
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perfectly competitive
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When plant and equipment are underutilized because firms are producing less than the minimum-ATC output, this is known as having ______.
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excess capacity
productive inefficiency
productive inefficiency
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Advertising is the most prominent form of ________ competition.
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nonprice
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In perfectly competitive industries, firms compete on the basis of
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price
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Unlike monopolistic competition, perfect competition delivers both minimum average _____ (marginal/total) cost and efficient price signals.
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total
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When Mary tried to get an appointment with a local dentist, she was told that the earliest the doctor could see her was in three weeks. This may have been due to a lack of ______.
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excess capacity