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Total revenue
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The amount a firm receives for the sale of its output
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Total cost
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The market value of the inputs a firm used in production
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Profit equation
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Total revenue-Total cost
(TR-TC)
(TR-TC)
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Explicit costs
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Input costs that require outlay of money from a firm (ex. Paying a worker)
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Implicit costs
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Input costs that don't require money from the firm (ex. The owner's time)
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Economic profit
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TR-TC, including explicit and implicit costs
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Accounting profit
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TR-Explicit Costs (does not include the implicit costs)
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Production function
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The relationship between the quantity of inputs used to make a good and the quantity of outputs of that good
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Marginal product
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The increase in output that arises from an additional unit of input
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Diminishing marginal product
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The property whereby the marginal product of an input declines as the quantity of the input increases
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Fixed costs
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Costs that stay the same (hence fixed)
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Variable costs
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Costs that vary with the quantity of output produced
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Average total cost (ATC)
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Total cost/Quantity (TC/Q)
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Average fixed cost (AFC)
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Fixed cost/quantity (FC/Q)
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Average Variable Cost (AVC)
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Variable cost/quantity (VC/Q)
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Marginal cost
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Change in TC/Change in Quantity
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Economies of scale
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When the LONG RUN average total cost falls as the quantity increases (where the curve declines on an ATC curve)
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Diseconomies of scale
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When the LONG RUN ATC rises as quantity increases (when the curve inclines on an ATC curve)
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Constant return to scale
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When the LONG RUN ATC stays constant and the quantity changes (when the curve stays the same)
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What is the goal of a firm?
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To maximize their profits
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Total revenue
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Price times quantity
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On an average cost curve,
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The ATC is above the AVC
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The marginal cost curve intersects the
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ATC and AVC at their minimums
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When the ATC and AVC are increasing,
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The marginal cost curve is above them
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When the ATC and AVC are decreasing,
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The marginal cost curve is below them
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If a firm produces, it should produce at the output level where
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The marginal revenue is equal to marginal cost
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When prices constant it is always equal to the
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Marginal revenue and average revenue
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In the short run, a firm should produce if
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The price of its product is above the AVC of production
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When should firms shut down?
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When the price goes below the AVC curve