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Allocating Resources
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World is characterized by scarcity, so firms must produce efficiently / for societal needs
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Inside the PPC
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Possible but inefficient
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Opportunity Cost
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Spending more on 1 thing means you have less for something else
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On the PPC
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Possible and efficient
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Law of Demand
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The higher the price, the lower the quantity demanded ($ and QD inversely related)
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Inferior Goods
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Increase in income decreases demand
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Change in QD
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Caused by a change in a good's own price
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Demand is downward sloping because
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Lower prices lead to a higher QD
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Income Effect
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Causes a movement along the demand curve, while a change in income shifts the DC
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Which direction does Supply move when increased
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To the right
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Supply
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Greater the supply and the lower the demand, price tends to fall (Price and Q are directly related)
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Shortage
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Supply < Demand
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Surplus
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Output > Demand
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Normal Goods price changes
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QD falls as the Price rises
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Non-price Determinants
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Factors other than price that can affect demand for a good or service
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Necessities
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0 elasticity
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In-Elastic =
Unit-Elastic =
Elastic =
Unit-Elastic =
Elastic =
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> 1
= 1
< 1
= 1
< 1
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If Demand is inelastic
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Price increase / Revenue increase
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If Demand is elastic
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Price increase / Revenue decrease
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Cross-price elasticity of demand
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% (Good B) / % (Good A)
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Normal Good
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When income increases, demand increases (+ #)
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Inferior Good
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When income increases, demand decreases (- #)
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When tax is placed on a good...
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Consumers pay more, but the price received by consumers decreases
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Excise Tax
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Tax which depends on the # of units sold, not the price
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(Equation) Tax Revenue =
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Quantity traded x tax
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Consumer Surplus
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The difference between the highest price a consumer is willing to pay (max) for a good or service and the actual price the consumer pays
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Producer Surplus
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The difference between the lowest price a firm would be willing to accept (min) for a good or service and the price it actually receives
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Price Floor
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A legal minimum on the price at which a good can be sold
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Binding Price Floor
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A minimum legal price that is set above the existing equilibrium price. The floor restricts trade, and consumer surplus will be always be less, so consumers lose
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Market for Jobs (PF)
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Workers demand jobs, firms supply jobs
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Market for Labor (PF)
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Households are supply, firms are demand
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High prices are good for producers in...
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A market
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Price Ceiling
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A maximum price that can be legally charged for a good or service
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Shortages occur when
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Price is not allowed to adjust upward (incentive for QS to increase)
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Surplus exists when
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Price is not allowed to adjust downward
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Non-binding Price Ceiling
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Set above the equilibrium price, no affect on the market
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Binding Price Ceiling
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A maximum legal price that is set below the existing equilibrium price. Because the market equilibrium price is greater than the price ceiling, the ceiling restricts trade and is said to be binding.
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Economies of Scale
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The LRATC decreases as production increases
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Constant Returns to scale
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The LRATC is constant as production increases
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Diseconomies of Scale
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The LRATC increases as production increases
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Explicit Costs
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Payments made for the use of others land, labor, capital
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Implicit Costs
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Opportunity cost for using owned resources
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Marginal Cost
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Additional cost of supplying another unit
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Total Variable Cost =
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Variable cost per unit x quantity
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Total Cost =
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FC + VC
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Total Product
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The total amount of output produced with a given amount of resources
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Short Run
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A period during which at least one of a firm's resources is fixed
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Long Run
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The time period in which all inputs can be varied
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Fixed Costs
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Costs that do not vary with production or sales level
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Variable Costs
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Costs that change as output changes. Increase as production increases
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Marginal Costs =
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Change in total costs / Change in quantity
AKA --> Extra Costs
AKA --> Extra Costs
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Marginal Product
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Output produced as a result of an extra unit of resources
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Average Product =
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TP / Q of labor
Average amount of output produced per unit
Average amount of output produced per unit
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Increasing Marginal Returns
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the MP of a variable resource increases as each additional unit of the resource is put into action
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Decreasing Marginal Returns
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When the MP of an additional worker is less than the marginal product of the previous worker
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Average Total Costs =
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TC / Q or AFC + ATC
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Average Fixed Costs =
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ATC - AVC
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Average Variable Costs =
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TVC / Q
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Average Costs Graph
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ATC > AVC > AFC
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Price Takers
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Sellers must accept the price the market determines
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4 steps of Perfect Competition
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1. Large # of sellers
2. Standardized Product
3. Price Takers
4. Easy entry / exit
2. Standardized Product
3. Price Takers
4. Easy entry / exit
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Produce if
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Price is greater than AVC
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Shut down if
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Price < AVC
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Economic Profit
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Profit that accounts for both explicit costs and opportunity costs
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Normal Profit
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When TR = TC
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Loss
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When TR is less than TC
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Profit =
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TR-TC or (P-ATC) x Q
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Price Discrimination
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Selling the same good to different customers at different prices
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First Degree Price Discrimination
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Charging consumers the price they're willing and able to pay (AKA --> Perfect Price Discrimination or Personal Pricing) (Best outcome for monopolies)
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Second Degree Discrimination
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Charge a different price different group of costumers based some observable characteristic of the consumers (AKA --> Block Pricing)
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Monopoly
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Complete control of a product or business by one person or group. No close substitutes, they are price makers.
To increase prices... price increases, decrease amount produced
To increase prices... price increases, decrease amount produced