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Opportunity cost
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The value of the next best alternative foregone
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Needs vs Wants
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Needs are defined as goods or services that are required and cannot be done without. Wants are goods or services that are not a necessity but we desire/wish for
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Cost-benefit principle
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Every purchase is a trade-off
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Government
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Elected representative of the consumers that should act on behalf of the people. The government must decide whether or not to intervene in the economy or leave it as is.
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Firms
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An organisation that uses factors of production alongside each other in order to produce output. They produce goods and services demanded by consumers
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Households
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A group of consumers that buy goods and services. They also supply their labour to firms to produce goods and services in order to earn the income needed to purchase g+s
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Factors of production
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The available resource inputs used in the production process of g+s (Capital, Enterprise, Land and Labour)
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Capital
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Man made aids for production; goods used to make other goods
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Entrepreneurship
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The willingness of an entrepreneur/individual to take risks and organise production. An entrepreneur is someone who bears the risk of a business and organises production
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Labour
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The human resource that is available in the economy; the quantity and quality of human resources
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Land
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The natural resources available in the economy; the quantity and quality of natural resources
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Factor payments/rewards
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Capital=Interest
Enterprise=Profits
Labour=wages
Land=rent
Enterprise=Profits
Labour=wages
Land=rent
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Production possibility frontier
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A curve showing the maximum quantities of different combinations of goods and services that can be produced in a set time period given the available resources and current state of technology
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Law of diminishing returns
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As a firm adds variable factors of production(usually labour) to fixed capital, the marginal returns that the firm gains will gradually begin to decrease
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Consumer good
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A finished good that is sold for consumption
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Capital good
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Ant tangible asset that an organisation uses to produce goods or services such as office buildings, machinery etc.
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Specialisation
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Where individuals, businesses and whole economies are not self-sufficient but concentrate on producing certain goods and services, then trading their surplus.
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Division of labour
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The assignment of different parts of a manufacturing process or task to different specialised people in order to improve efficiency
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Productivity
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Output of a good or service, per factor of production, per period of time
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Resource allocation
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The way in which a society's factors of production are divided amongst their alternative uses
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Utility maximisation
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The aim of trying to achieve the highest level of satisfaction possible from the consumption/production of a good
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Profit maximisation
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The aim of trying to achieve the highest levels of profit possible
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Incentives for firms
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Firms decisions will depend on the potential profits that supplying a product can create. EG. if the price of a product rises, a firm has an incentive to provide more of it assuming that this increases the return they can make from producing it. A04: Not all firms are profit maximisers
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Incentives for governments
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Governments base their decisions on how they can further meet the political ideals of those in power, which are typically based on improving people's quality of life. A04: Government officials may be driven by self interest and not what is best for society
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Market economy
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An economy in which the market forces of demand and supply determine the allocation of resources
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Centrally planned economy
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An economy in which the state determines the allocation of resources
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Mixed economy
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An economy in which both the market forces of supply and demand, and also the intervention of the state, determine the allocation of resources
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Capitalism
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An economic system characterised by the private ownership pf productive resources, and the ability of individuals to freely pursue their self-interest with minimal interference from the government
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Market economy characteristics
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Self-interest
Private ownership of property
Free choice and enterprise
Competition
Decentralised decision making-'The invisible hand'
Limited government intervention
Private ownership of property
Free choice and enterprise
Competition
Decentralised decision making-'The invisible hand'
Limited government intervention
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Market economy advantages/Centrally planned disadvantages
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Choice
Innovation
Efficiency
Innovation
Efficiency
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Market economy disadvantages/Centrally planned advantages
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Public, merit, demerit good provision
Unequal distribution of income
Environment
Unequal distribution of income
Environment
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A market
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An arrangement by which buyers and sellers negotiate the exchange of goods and services
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The price mechanism
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Provides the information needed to co-ordinate the workings of a market economy and ensure that decisions can be taken at a decentralised level by millions of individual consumers and producers operating in thousands of different markets.
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Demand
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The quantity of a good or service that consumers are willing and able to purchase at a given price
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Law of demand
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A law that states that, ceteris paribus, there is an inverse relationship between the quantity demanded and price of a product
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Demand curve
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A graph that shows how much of a product will be demanded at any given price
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Demand schedule
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The collection of data that is used to draw a demand curve for a product
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Individual demand
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The amount of a good or service that an individual consumer is willing and able to buy at any given price over a period of time
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Market demand
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The sum of all the individual demand curves
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Why is the demand curve downward sloping?
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The law of diminishing marginal utility-as more of a product is consumed, the marginal benefit to the consumer falls, hence the consumer is prepared to pay less
The income effect-As prices rise, the amount of disposable income falls
The substitution effect-As prices rise, consumers will start to evaluate alternatives
The income effect-As prices rise, the amount of disposable income falls
The substitution effect-As prices rise, consumers will start to evaluate alternatives
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Demand shifters
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Population
Price of related goods
Changes in interest rates
Expectations of future prices
Seasons
Changes is tastes and advertising
Legislation
Average disposable incomes
Price of related goods
Changes in interest rates
Expectations of future prices
Seasons
Changes is tastes and advertising
Legislation
Average disposable incomes
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Marginal social benefit
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The additional benefit that society gains form consuming one more unit of a product
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Supply
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The quantity of a good or service that producers are willing and able to offer at different price levels over a period of time
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Law of supply
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A law that states that, ceteris paribus, there is a direct relationship between the quantity supplied and the price of a good or service
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Supply curve
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A graph that shows how much of a product will be supplied at any given price
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Market supply
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The sum of all the individual supply curves/the total supplied to the market
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The short-run period
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At least one factor of production is fixed whilst others can be varied-supply can be increased but only by a small amount
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The long-run period
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All factors of production are fully flexible although the state of technology is fixed. Output can be significantly increased
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Producer surplus
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The difference between the amount that a seller receives for a product, and the price at which they would have been prepared to sell it
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Why is the supply curve upward sloping?
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The profit motive-When the price of a product rises, it becomes more profitable for businesses to increase their output as they can increase potential return
Production and costs/Law of diminishing returns- When a firm increases output, this tends to lead to an increase in their costs, so a higher price is needed to cover these extra costs. As variable f.o.p are added to fixed state of capital, marginal costs of production will rise so a higher price is needed to cover this
New suppliers/entrants into the market- Higher prices can incentivise other suppliers to enter, leading to an increased quantity supplied as more firms are willing and able to provide output
Production and costs/Law of diminishing returns- When a firm increases output, this tends to lead to an increase in their costs, so a higher price is needed to cover these extra costs. As variable f.o.p are added to fixed state of capital, marginal costs of production will rise so a higher price is needed to cover this
New suppliers/entrants into the market- Higher prices can incentivise other suppliers to enter, leading to an increased quantity supplied as more firms are willing and able to provide output
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Determinants of supply
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Productivity and costs of production
Raw material costs
Technology
Subsidies and taxation
Seasons/weather
Prices of related goods
Capacity expansion
Raw material costs
Technology
Subsidies and taxation
Seasons/weather
Prices of related goods
Capacity expansion
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Elasticity
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Measures the responsiveness of the quantity demanded or supplied of a product to a small change in its price or other variables such as incomes.
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Price elasticity of demand
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Measures the responsiveness of quantity demanded relative to a change in the price of a good or service
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Price unitary elastic demand
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Where the percentage change in the quantity demanded of a product is equal to a change in price of the product
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Income elasticity of demand
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A measure of the responsiveness of quantity demanded to a change in incomes
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Income inelastic demand
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Goods for which a change in income produces a less than proportionate change in quantity demanded (YED<1) eg. necessities
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Income elastic demand
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Goods for which a change in income produces a greater than proportionate change in quantity demanded (YED>1) eg. Luxury goods
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Normal goods
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A good where the quantity demanded increases when income rises (YED>0)
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Luxury good
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A good where the quantity demanded increases by a proportionately greater amount than a rise in income (YED>1)
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Necessity good
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A good where the quantity demanded increases by a proportionately smaller amount than a rise in income (0<YED<1)
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Inferior good
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A good where the quantity demanded decreases as incomes rise (YED<0)
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Cross price elasticity of demand
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A measure of the responsiveness of quantity demanded for one product relative to a change in price of another product
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Substitutes
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Products that can be used for similar purposes, such that if the price of one product rises, demand for the other product is likely to rise
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Complements
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Products that tend to be consumed jointly, such that the price of one product rises, demand for the other product is likely to fall.
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Price elasticity of supply
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Measures the responsiveness of quantity supplied relative to a change in price
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Price inelastic supply
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Where the percentage change in the quantity supplied of a product is insensitive to a change in the price of the product
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Price elastic supply
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Where the percentage change in the quantity supplied of a product is sensitive to a change in price of the product.
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Price
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The sum of money that is paid for a given quantity of a particular product
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Market equilibrium
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When the price is such that the quantity consumers are willing to buy is equal to the quantity that firms are willing to supply
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Surplus
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An excess of quantity supplied over quantity demanded
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Shortage
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An excess of quantity demanded over supply
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Productive efficiency
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When a firm produces at the lowest point on the lowest average cost curve (any point on the ppc) allows for output to be maximised from the given resources
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Allocative efficiency
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When resources are used to produce the goods and services that consumers want in such a way that consumer utility or welfare is maximised (P=MC)
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Economic efficiency
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A situation in which both allocative efficiency and productive efficiency have been achieved; a situation in which society is producing the mixture of products that consumers desire at minimum cost
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Costs of production
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The expenses that a business incurs from the production of a good or service. They can be fixed or variable
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Total costs formula
answer
Total costs = total variable costs + total fixed costs
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Variable costs
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Costs that fluctuate with the level of output in the short run, usually by the same proportion eg. wages
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Fixed costs
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Costs that do not fluctuate with the level of output in the short tun and are paid even if output is zero e.g. rent
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Average costs
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The unit cost/cost per unit of output (AC= total costs / quantity)
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Marginal costs
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The cost of producing an extra unit (Change in costs/change in output)
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Sunk costs
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Costs incurred by a firm that cannot be recovered if the firm leaves the market e.g. spending on advertising
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Fixed factors
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Those whose input can only be changed with time and effort. They tend to be durable and long-lasting e.g. factory buildings, capital
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Variable factors
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Those whose input can be quickly as easily changed e.g. raw materials, labour
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The production function
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A summary of the known production techniques available to a firm. It shows the relationship between the input of f.o.p and the output of goods and services that can be produced [Q = F(K,L)] where F=function, K= capital, L = labour. This states that output is a function of the inputs of capital and labour.
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Economies of scale
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The cost savings to a firms average total costs resulting from an increase in the scale of production
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Economies of scale diagram
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When the free market mechanism does not result in an optimal allocation of resources, thus, causing allocative inefficiency
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Market failure
answer
Externalities
Information asymmetries
Monopoly
Immobilities
Public goods
Merit goods
Inequality
Information asymmetries
Monopoly
Immobilities
Public goods
Merit goods
Inequality
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Causes of market failure
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A negative or positive spill over effect to a third party resulting from the consumption or production of a good or service
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Externality
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The additional benefit that society gains from consuming one more unit of the product
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Marginal social benefit
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The cost to society of producing one more unit of a product
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Marginal social cost
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Costs incurred by an economic agent as part of its production or other economic activities
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Private costs
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Costs that are imposed on a third party due to an economic agent's production or other economic activity
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External costs
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Benefits experienced by an economic agent as part of its production or other economic activities
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Private benefits
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Benefits accrued by a third party due to an economic agent's production or other economic activity
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External benefits
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Economic agents not directly involved in a specific economic decision
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Third party
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Private costs+external costs
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Social costs
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A good that must be purchased to be consumed, and whose consumption by one person prevents another person from consuming it; excludable and rivalrous
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Private good
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A good that one person can consume without reducing its availability to others- non rivalrous and non excludable
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Public good
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Someone who directly benefits from the consumption of a public good, but who does not contribute to its provision
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Free rider
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When a person cannot be excluded from consuming a good, and thus has no incentive to pay for its provision
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Free-rider problem
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A situation in which some economic agents in a market have better information about market conditions than others; when information is unequally shared between two parties
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Asymmetric information
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When government intervention to correct a market failure creates inefficiency, does not maximise welfare and leads to a misallocation of scarce resources
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Government failure
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The way in which the burden of paying a sales tax is shared out between buyers and seller
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Incidence of tax
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A sum of money given by the government to producers to encourage production of a good or service.
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Subsidy
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The reward to owners of a business, entrepreneurs or shareholders for taking a financial risk in investment. Profit=Revenue-costs
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Profit
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The opportunity cost of capital and enterprise. The return needed for a firm to stay in a market in the long run
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Normal profit
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Growth, through increasing economies of scale, increasing market share and reducing competition and expanding into new markets.
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How do firms increase profit?
answer
Any potential difficulty or expense a firm might face if it wants to enter a market. They allow incumbent firms to make supernormal profits before new entrants come and erode the profits away.
Patents
High sunk costs
Strong branding and brand loyalty
Aggressive pricing tactics
Threat of a price war
economies of scale
Patents
High sunk costs
Strong branding and brand loyalty
Aggressive pricing tactics
Threat of a price war
economies of scale
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Barriers to entry
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The condition of multiple firms having equal access to a market for identical products
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Perfect Competition
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Where a single firm is the supplier of a product with no close substitutes i.e. the firm is the industry. A legal monopoly is where the firm has 25% market share.
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Monopoly
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When the LRAC curve falls continuously over a large range of output. The result may be that there is only room in a market for one firm to fully exploit the economies of scale that are available as duplication would be unnecessary and wasteful.
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Natural monopoly
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The process by which a firm can charge different customers different prices for essentially the same product. Three conditions:
Firm must have price making power (monopoly/oligopoly)
Must be able to identify different market segments with different PED's
Must be able to prevent seepage- customers who bought at a low price cannot resell at a higher price to consumers who could've been charged more. Main aim of PD is to increase firm's total revenue and profits by reducing consumer surplus.
Firm must have price making power (monopoly/oligopoly)
Must be able to identify different market segments with different PED's
Must be able to prevent seepage- customers who bought at a low price cannot resell at a higher price to consumers who could've been charged more. Main aim of PD is to increase firm's total revenue and profits by reducing consumer surplus.
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Price discrimination
answer
A market structure in which there are a small number of large firms, each with a significant share of the market:
Interdependence
Barriers to entry
Strategy
Interdependence
Barriers to entry
Strategy
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Oligopoly
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Commercial competition characterised by the repeated cutting of prices below those of competitors
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Price warfare
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When an established firm reduces its price to below its rivals' costs of production in order to eliminate competition or to strengthen its position in the market
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Predatory pricing
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When the various firms in an oligopoly cooperate with each other, especially over what prices to charge.
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Collusion
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The market structure that resembles many real-life industries whereby the conditions for perfect competition are relaxed. Conditions:
Some product differentiation
Low or no barriers to entry
Many buyers and sellers
Abnormal profit in SR, not in LR
Some product differentiation
Low or no barriers to entry
Many buyers and sellers
Abnormal profit in SR, not in LR
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Monopolistic competition
answer
The stock of skills and expertise that contribute to a worker's productivity.
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Human capital
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The accumulated stock of assets that households own at a fixed point in time
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Wealth
answer
A method used by governments to decide whether a project would be beneficial for society. 1. Identify all costs and benefits including future c+b
2.place a common monetary value on all of these
Advantages: Evaluates the most effective use of scarce resources
Social benefits and costs are evaluated
Allows for a more informed decision to be made
Allows for projects to be prioritised
Not useful:
Hard to place a monetary value on external benefits and costs
Shadow pricing leads to inaccuracy
Data may be skewed by bias
Hidden costs may exist
CBA cannot include the unpredictable e.g. natural disasters
Planning takes a long time and costs can constantly change
Costs of undertaking a CBA may be greater than the usefulness of the information that it provides.
Eval: depends on the accuracy of the information gathered, no other alternatives-best solution would be to find a better way of calculating the costs and benefits
2.place a common monetary value on all of these
Advantages: Evaluates the most effective use of scarce resources
Social benefits and costs are evaluated
Allows for a more informed decision to be made
Allows for projects to be prioritised
Not useful:
Hard to place a monetary value on external benefits and costs
Shadow pricing leads to inaccuracy
Data may be skewed by bias
Hidden costs may exist
CBA cannot include the unpredictable e.g. natural disasters
Planning takes a long time and costs can constantly change
Costs of undertaking a CBA may be greater than the usefulness of the information that it provides.
Eval: depends on the accuracy of the information gathered, no other alternatives-best solution would be to find a better way of calculating the costs and benefits
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Cost-Benefit analysis
answer
The selling of state assets to the private sector e.g. the sale of the Post office.
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Privatisation
answer
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