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Perfect competition is a market structure:
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in which individual buyers and sellers have no effect on the market price.
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A firm in a perfectly competitive industry is a:
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price taker.
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All of the following are characteristics of a perfectly competitive market except:
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high barriers to entry and exit.
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Which of the following is closest to a perfectly competitive market?
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the market for broccoli
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The demand curve for a perfectly competitive industry is:
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downward-sloping.
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The demand curve facing the perfectly competitive firm is:
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is perfectly elastic.
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The perfectly competitive firm's total revenue curve is:
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linear and upward sloping, has a constant slope, and has a positive slope.
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The perfectly competitive demand curve has:
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a slope of 0.
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The goal of the perfectly competitive firm is:
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to maximize total profits.
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The rate of production that maximizes the positive difference between total revenues and total costs is the:
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profit-maximizing rate of production.
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Marginal revenue is:
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change in total revenue / change in output.
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Marginal revenue:
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is the change in total revenues resulting in a change in output.
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Under what conditions are profits maximized?
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at the rate of output at which marginal revenue equals marginal cost
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A perfectly competitive firm is selling 300 units of output at $4 each. At this level of output total fixed cost is $100 and total variable cost is $500. The firm:
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is earning a profit, but not necessarily the maximum profit.
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For a perfectly competitive firm facing the short-run break even price:
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it has an economic profit of zero.
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An increasing cost industry will have:
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an upward sloping supply curve in the long run.
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A decreasing cost industry will have:
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a downward sloping supply curve in the long run.
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When a perfectly competitive firm experiences zero economic profits:
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firms have no incentive to enter or exit the industry.
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The motive that drives firms to enter or exit and industry is:
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economic profit.
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In the long run, all firms in a perfectly competitive industry:
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break even.
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A situation in which the price charged is equal to society's opportunity cost is known as:
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marginal cost pricing.
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Public goods are not produced perfectly competitive markets because:
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these markets would be inefficient.
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In a monopoly market structure, the firm (the monopolist) always:
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is the whole industry.
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A firm that is the only seller of a good with no close substitutions is a(n):
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monopolist
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An association of producers such as OPEC that agrees to set common pricing or output goals is referred to as:
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a cartel.
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All of the following are barriers to entry in an industry EXCEPT:
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low marginal tax rates
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The demand curve faced by the monopolist
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slopes downward
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Legal or governmental restrictions that give monopolistic advantages to a firm include all of the following EXCEPT:
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economies of scale
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A firm that faces a downward sloping demand curve is :
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a price searcher
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The monopolist should never produce in the:
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inelastic segment of its demand curve because further lowering of the price reduces total revenue
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Assume that a monopoly is producing at profit maximizing output level. If the firm's total fixed costs decrease, the firm:
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should continue to produce at the same level.
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If the monopolist is producing at an output rate at which P=ATC:
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It's economic profit will be zero
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A firm that can determine the price-output combination in order to maximize profits is known as a:
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price searcher.
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Selling a product at different prices when the price difference is unrelated to costs is a practice known as:
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price discrimination
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Price discrimination exists when:
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prices a firm charges different buyers differs but costs do not
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A firm will practice price discrimination when it believe that by doing so it will be able to increase total:
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profits
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A monopolist charges a price that is _______________ and produces ______________ than a perfect competitor,
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higher ; less
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The difference between the total amount that people would have been willing to pay for the total quantity produced and consumed in a market and what they actually pay at the market clearing price is called:
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consumer surplus
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The portion of consumer surplus that would have existed in a perfectly competitive market but is unobtainable by anyone in society under a monopoly is known as:
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a deadweight loss
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Which of the following is NOT a feature of a monopolistic competitor?
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homogeneous product
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The type of product sold by a monopolistically competitive business:
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is differentiated
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Monopolistic competition means:
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a large number of firms producing differentiated products
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In a monopolistically competitive market entry into the industry is:
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relatively easy
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A market situation in which a large number of firms produce similar but not identical products is:
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monopolistically competitive
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A monopolistic competitor would face a demand curve with a:
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negative slope
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For a monopolistically competitive firm
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price is greater than marginal revenue for all levels of production
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In the long run the economic profits of a monopolistically competitive firm:
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equal zero
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In the long run a monopolistically competitive firm will produce to the point at which
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average total costs are higher than the minimum possible ATC
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The goal of advertising is to:
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reduce the price elasticity of demand for the firm's product
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Typically a mix of informational and persuasive advertising is used for:
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credence goods
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Which of the following is most likely to be the subject of informational advertising?
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a search good
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An example of direct marketing is:
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the use of personalized advertising by using mailing lists.
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A market structure characterized by a small number of interdependent sellers is called a(n):
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oligopoly
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Strategic dependence is found in:
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oligopolistic market structures
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Which of the following is NOT a cause for an oligopoly to exist?
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structural dependence
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The joining of firms that are producing or selling a similar product is
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a horizontal merger
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All of the following are characteristics of an oligopoly EXCEPT:
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diseconomies of scale over all ranges of output
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The higher the concentration ratio is in an industry, the more likely it is that:
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the industry has an oligopoly
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Economies of scale:
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are commonplace and often a barrier to entry in oligopolistic market structures