question
Customer Value
answer
Benefits and the sacrifice to obtain those benefits
question
relationship marketing
answer
keeping and improving relationships with current customers
question
Empowerment
answer
Giving more authority and freedoms to solve problems
question
teamwork
answer
the combined effort of a group
question
inelastic demand
answer
Increase or decrease in price doesn't change the demand
question
Fluctuating Demand
answer
Changes sharply in response to changing conditions and spending of the customer
question
elastic demand
answer
Increase or decrease in price changes the demand
question
joint demand
answer
the demand for two or more items used together in a final product
question
utilitarian value
answer
helps the consumer solve problems and accomplish tasks
question
hedonic value
answer
End in itself rather than a means to an end
question
Consumer Value
answer
How they perceive it compared to other alternatives
question
perceived value
answer
what you expect to get
Order an Essay Now & Get These Features For Free:
Turnitin Report
Formatting
Title Page
Citation
Outline
