question
Pricing
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Market function that involves the determination of an exchange price.
Effective pricing is important for customer satisfaction.
Effective pricing is important for customer satisfaction.
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Realistic prices
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Price is over the "too cheap" line, but its enough to make profit
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Flexible prices
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Prices that can change as market changes
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Competitive Prices
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"Fighting" against the competition to attract more people
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Factors that affect prices
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Costs
Supply and demand
Economic conditions
Competition
Government regulations
Channel members
Company objectives and strategies
Supply and demand
Economic conditions
Competition
Government regulations
Channel members
Company objectives and strategies
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Effective Pricing
answer
Realistic
flexible
competitive
flexible
competitive
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Different names for pricing
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Fees, dues and admission
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Branding
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Research and decision making
some companies may move through the stages of branding quickly, other are more deliberate in the process.
some companies may move through the stages of branding quickly, other are more deliberate in the process.
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After a brand is established...
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Many more decisions must be made- these are all part of a company's branding strategies
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