Develop an essay that is at least four pages long in which you analyze how and why a particular advertisement functions and persuades consumers to buy the product being advertised. The essay should address the following issues (some of these numbered points could be discussed in the same paragraphs—3&4, 6&7):1) Provide a clear and detailed description of the advertisement, highlighting anysignificant features about the ad’s appearance (could be done in the introduction or first support paragraph depending on the ad’s appearance and complexity).2) Outline the evidence and appeals to needs and values found in the ad. And suggest an appropriate warrant.3) Describe the target audience including personal characteristics, economic level, attitudes, etc. 4) What does the ad reveal about the audience’s (interests, goals, concerns, expectations, presumed intelligence level, etc.)?5) Analyze the verbal and visual messages the advertiser intends (discuss the relationship between words and images).6) Discuss any larger social issues the ad raises? 7) Discuss any gender, racial, social, economic, or other stereotypes that the ad portrays.8) Discuss what is particularly effective and ineffective about the ad (you must discuss at least two logical fallacies).
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