Assignment 02
1. What are the five stages of the technology adoption life cycle outlined in the Crossing the Chasm video?
2. What are Porter’s 5 Forces?
3. As companies balance their portfolios using the BCG matrix, what are the 4 imperatives they must now keep in mind according to the assigned videos?
4. Why is “Diversification” the highest risk quadrant in the Ansoft Matrix?
5. What is the difference between a red ocean strategy and blue ocean strategy? Which strategy generally leads to higher profits?
Chasm video:
(21) Crossing The Chasm – Disruptive Innovation – Technology Adoption Life Cycle – YouTube
Watch: 4 principles for better business-building – BCG Matrix evolving
Watch: Blue Ocean Strategy
Information about The Ansoff Matrix. For example:
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