ASSIGNMENT PRE-READING
As explained in Chapter 12 of your textbook, primary research is research that you, yourself have conducted. For your business report you will be required to conduct both secondary and primary research. Primary research is research you have conducted yourself. For the report there are two different types of primary research that you can choose from: interviewing or surveying. So, think about your topic that was approved and the work plan you’ve developed and decide which primary research you would like to conduct.
INSTRUCTIONS:
Choose one type of Primary Research
If it is an interview: (Conduct an interview with two or more people – that will happen later, first we will concentrate on the questions, you will ask)
If it is a survey: (You will send out to approximately 25 people – that will happen later, first we will concentrate on the questions you will ask)
I recommend trying one of the following:
Survey Monkey
Free Online Surveys
Survey Planet
After you have shared your questions in the discussion area, review STEP 2 below.
PRIMARY RESEARCH FOR REPORT: STEP 2 (ongoing)
Once your interview or survey questions have been graded and you have read the feedback, start your primary research:
If you chose to interview:
If you chose to survey: